CEREC Connect Online Communication System

While the primary use for the system is for posterior restorations, Sirona"s goal is to funnel offices’ anterior work to inLab laboratories.

Sirona Dental Systems, the first company to enter the digital impression-taking arena and world’s leading producer of dental CAD/CAM systems, recently introduced CEREC Connect, a Web-based communication platform designed exclusively for Sirona CAD/CAM users.

CEREC Connect allows direct digital communication between CEREC dentists and inLab laboratories via a web-based portal. The service will enable dentists to eliminate physical impressions by electronically transmitting a digitally-scanned impression to the laboratory of their choice. Moreover, while digital impression-taking has become of popular interest, Sirona has taken the concept 1 step further, enabling dental laboratories to fabricate digital restorations without the need for a conventional physical model.

With CEREC Connect, the dentist saves time and money using the intraoral CEREC camera to take a quick, clean digital impression; laboratories immediately receive an accurate, digital model to work from; and patients will have a more pleasant experience. CEREC Connect is another value-added service created by Sirona exclusively for its laboratory and dentist customers currently using its inLab and CEREC CAD/CAM systems. —Josephine Kozlowski

SIRONA DENTAL SYSTEMS LLC

www.sirona.com

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What’s the Right Price for a Product? by Keith Haig

What’s the Right Price for a Product? by Keith Haig

The speed at which new products are introduced in the dental industry is dizzying – one every 14 hours the last time I checked – and you’ve probably noticed that some companies introduce many more products than others. At 3M ESPE, our pace is driven by our customers’ input and market dynamics coupled with our research and development process, which is in place to ensure that there is a clear need for new products we introduce, and that they do what we say they’ll do.