GEM

Orascoptic introduces the GEM, a high-quality, light-weight flip-up loupe. Now everyone can benefit from the superior clarity and visual acuity of Orascoptic’s professional grade magnification.

In addition, the GEM is significantly lighter in weight than other flip-up loupes, affording the dental professional allday comfort. The GEM is ideal for first time loupe wearers, students, and dental assistants who want all the benefits of magnification at an affordable price. For a limited time, you can get the GEM for free when you purchase one of Orascoptic’s award-winning HiRes or HiRes Plus loupes. This offer is good through December 31, 2009 and cannot be combined with any other Orascoptic promotion.

ORASCOPTIC

www.orascoptic.com

Sybron Dental Specialties

What’s the Right Price for a Product? by Keith Haig

What’s the Right Price for a Product? by Keith Haig

The speed at which new products are introduced in the dental industry is dizzying – one every 14 hours the last time I checked – and you’ve probably noticed that some companies introduce many more products than others. At 3M ESPE, our pace is driven by our customers’ input and market dynamics coupled with our research and development process, which is in place to ensure that there is a clear need for new products we introduce, and that they do what we say they’ll do.

GEM

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What’s the Right Price for a Product? by Keith Haig

What’s the Right Price for a Product? by Keith Haig